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by throwaway_29575
2364 days ago
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She's been running it for about 12 years, basically not long after the kids started at school.
Growth has been organic, probably around 20% year on year at a guess. For a long time new clients were mostly Google Ads/Remarketing, word-of-mouth and customer referrals and a few ongoing relationships with sales executives in traditional media like TV, radio, etc. Over time organic SEO has come into it as her ranking improved. There's been minimal networking which is always a concern if online stops working. There's just not the time to be out at business chambers, BNIs, etc, look after kids and get work done. It's also a long term commitment. |
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