Patreon comes to mind. They're essentially a members-only blog subscription company. It's beyond me what they need all those employees for. The only difficult problem they should have: dealing with fraud.
I'm guessing sales & marketing (and the usual O(log n) amount of management and administrative positions to support that).
It's one of those hidden costs of advertising being a zero-sum game. The waste only grows as you try to keep up with the competition that tries to keep up with you.
It's one of those hidden costs of advertising being a zero-sum game. The waste only grows as you try to keep up with the competition that tries to keep up with you.