[gus_massa]

> Because death is a taboo no one really talks about this issue.

I think that is the biggest problem. Asking for money is another kind of taboo, and you are mixing both. For example, it would be wise to raise money for the funeral of a terminally ill patient, but it's creepy.

Do you have some kind of funeral insurance there? Anecdote time:

The sister of my grandma has a funeral insurance, but she didn't tell anyone clearly. She only said "Don't worry because when I die, everything will be arranged."

The family found the insurance a few month after she died, so it was not used. Anyway, she luckily lived too long, so I'm not sure if it was still valid.