[besquared]

This is exactly why these are amazing. He took a group activism site that basically couldn't make anything and turned it into the fastest growing company in the history of the world. They turned down a $6 billion offer and paid for all these superbowl ads.

The real irony here is people's principles don't actually matter. People can't help themselves and will take saving $15 on a dinner millions of times over rather than offering it up to any of their principles or supposedly lofty morals. Mason discovered the real secret here which is it doesn't matter which moral road you're on people can't help themselves.

The reason people think these are crass is that they can't deal with the realization of their own moral corruption and hypocrisy. These commercials are a statement about the same people who are lambasting them. They got trolled and the more they rage the more they out themselves for the ruinous morally crippled savages that they truly are.

[sunchild]

Well, that's one hell of a marketing strategy. I'm chalking this one up to poor sense of humor and put Groupon in the deadpool.