[qznc]

Even more meta, but one of the really big questions is: How to give people what they need instead of what they want?

I think it was pg who said "make something people want". If the plan is to get rich that is the way to go. If you want to improve the world, you should build something people need. Unfortunately, they often don't want it or don't want it enough to pay for it which makes the endeavor unsustainable.