[artyomavanesov]

There's no getting around the fact that developing AR technology requires substantial investment in R&D. Only companies such as Facebook, ones that employ some of the best engineers and also have a strong incentive to make that investment, are able to pull it off.

Whatever product comes out of Facebook under its current business model will be optimized for serving ads. Not necessarily serving the user.

This in itself is not bad, as it will still stimulate the growth of an ecosystem where developers can create products with different business models.

[twobat]

And as such they will not do it because people don't use such devices currently. It needs to be the other way around: have the devices, people start using them more and more, and only then come Google and Facebook to destroy the system with ads.

[arcturus17]

> are able to pull it off

TBC