[FussyZeus]

Pretty much any social media job like this, be it YouTuber or Instagram influencer or whatever, seems to be all life-consuming. I would never advise any friend to enter this business. Burnout is practically guaranteed with the level of content the services demand.

[JumpCrisscross]

> any social media job like this, be it YouTuber or Instagram influencer or whatever, seems to be all life-consuming

Isn't this older than social media? Mass media stars, e.g. post-War movie stars, were similarly all-consumed.

Maybe one has to go back to e.g. Charlie Chaplin to find an era when this kind of celebrity wasn't the norm?

[C1sc0cat]

Plenty of stars got burned out in Charlie Chaplin's era

[yareally]

Including Chaplin himself who mostly stopped acting and releasing films by the 1930s other than one or two a decade.

[FussyZeus]

The key difference is celebrities (at least now) have staff; publicists, assistants, and all manner of other support. And a influencer I guess could, but how many will hire one? How many can even afford to?

Being Internet-famous seems like the worst of both worlds; the celebrity of a big name and the costs that come with it, but not the wealth to help manage those costs.

[asdff]

I still think most celebs have it worse, even with the support staff.

An influencer isn't going to be spotted and followed every waking moment of their life the minute they leave their house, like Kanye West might. It's also a life you can drop entirely one day on a lark, unlike being Kanye West.

[FussyZeus]

I mean, PewDiePie remarked several times over the years of moving house because his fans would regularly stalk him to find his address.

I think they have it better in this specific regard because their fans are younger and therefore have more limited resources, but that wouldn't help me personally sleep much better at night.

[dehrmann]

Not to mention the shelf life of an influencer.