[davidlstanton]

To be honest we've never even had a conversation around advertising - so the answer would be no. It's not really something we'd associate with B2B applications.

Our monetisation plan is simple. We plan to sell what we are calling "market vertical" applications on top of our core platform.

The app in the app store which is great for small teams and pilots.

When you move to large scale deployments for a particular use case e.g. tracking inventory across 10,000's of stores the software needs to look very different. You need reporting, alerts, business rules, access control levels e.t.c Here we plan on selling labels as close to cost as we can and monetise the Enterprise software on a subscription basis.