[farlington]

To back up my somewhat inflammatory comment, I'd like to add that a quick perusal of sites like http://www.freepsd.com/ or http://www.elegantthemes.com/ will back up the contention that it looks like a template you could get anywhere much more cheaply.

I'd bet that the crowdspring designer either based their work on a template from a site like this, or developed templates of their own that they reuse on project after project. It's the most efficient way to do spec work. It's what the business model rewards. Anyone doing time consuming original or creative work burns out quickly after investing hours in work they were never paid for.

Browsing websites like 99designs or crowdSPRING, it seems like all you see are three column layouts with slideshow. The most standout aspect of this one is that it's not blue. But since most of the clients on crowdsourcing websites seem to want the same design as everyone else, this model seems to work for all parties involved.

The only losers are the clients, who are overpaying for templates they could procure more cheaply elsewhere.