Hacker News new | ask | show | jobs
by Cougher 2372 days ago
"You can have a men's magazine and the ads on there can target men"

"you can't have a men's magazine that sends out prints with ads targeting specific subsets of men."

Is anyone else trying to understand the distinction that's being made here? Does the "sends out prints" here differ in some vital way?

1 comments

What part doesn't make sense. Sends out different prints containing targeted ads to specific subscribers as opposed to the advertiser targeting the content. Are you arguing to prove some point?
The added "different" makes more sense. So a magazine wouldn't be allowed to send out different magazines for subscribers in New York versus LA?
No, as in specific subscribers will have specific ad pages. Like 'Joe' from montana will have ads tailored to him based on his demogeaphics and other data points collected on him. This doesn't happen with magazines but I was saying the equivalent of targeted ads is that