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by sandoooo 2374 days ago
You can't understand because you're not reading between the lines. The surface message is self-contradicting, but the underlying is clear-cut.

They want a world where advertisers are not allowed to direct messages at their outgroup or the things their outgroup like. You will be allowed to sell perfume to women by putting a model on your billboard, but the same model can't sell ferraris to young men. Shaving razors shall follow only the Gillette model, no glorification of masculinity. Want to advertise your engineering position on FB? Better prominently advertise your diversity programme and paid maternity leave and nothing else. Definitely don't mention beer night.

1 comments

this is a pretty paranoid view. the restrictions only apply to very specific categories where there have been laws against discrimination for many decades. perfume and razors are not among them.
Specific categories such as employment and housing, for example? Urgh, fine, pretend my examples were about bachelor pads. Same deal: don't target the young men who actually buy them, because we don't like those people and we don't want any part of the economy to cater for them.

There is no material change in my argument.

I really doubt that Lyndon Johnson was thinking about how much he hates men when he signed the Fair Housing Act into law.
and I really doubt the people pushing for this right now really cares what Johnson's original intents were. A sharp rock is a sharp rock.
The people pushing aren't doing it because they're against any types of tenants either. They want all types of tenants to be able to get housing and take advantage of things that make it easier.