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by TeMPOraL
2382 days ago
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> (Though now days outside investors are pulled in after a successful Kickstarter demonstrates interest). This was happening probably since the very beginning. Around 2013, I did independent technical evaluation of a certain hardware startup on behalf of a local accelerator, and one of the things I've learned is that the startup in question had some funding that was conditioned on the success of their Kickstarter campaign, which was meant to feel out the market. |
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The level of professionality in modern kickstarters is a bit of a turn off really. Seeing massive slick ad campaigns for a kickstarter isn't exactly a sign of authenticity.
But then again if those ads have a positive ROI I totally get it.