[3xblah]

It is no wonder that uBlock is so popular.

Not sure I understand returning 0.0.0.0. What if the user has some other servers listening.

I return the address of some server I control that is bound to a local address, e.g., an authoritative nameserver.

Compared to the available solutions this is way too much work for "most people", however from a purist perspective a self-managed DNS approach is not under the ultimate control of a browser-authoring, extension/app-approving company/organisation or some third party DNS provider.

Whether that even matters is debatable.

As long as these easy solutions keep working, there's no incentive to try a different approach.