| > How is energy consumption measured? > For now this test only displays the estimated Watt Hour for transferring the bytes of the web page (source). Data transfer is not all it takes to run ads, there is also data crunching happening on servers and rendering of the ads on clients. This means the estimated Wh could actually be higher, but I need more sources for that. Please email me![0] Given that the page takes an extra 3 seconds to load with ads, power usage is probably higher in reality. On the data side, if you look at the screenshot for both pages, you'll also notice that the blocker-free Chrome version has a giant white space at the top where a banner should be. My guess is that the banner hasn't loaded yet, but webtest didn't know to wait for it. In my own (very, very unscientific) test, I loaded up NYT in Firefox (which has my standard extensions installed) and in a fresh Chrome install. The Chrome install downloaded 2.9 MB for ~170 requests, and my Firefox install downloaded ~240 KB for 17 requests. I left the both browsers open for about a minute, and an extra .3 MB got downloaded on the Chrome side as part of a tracking ping, so it's not just page load either that's a concern here -- every minute you stay on the page you'll leak more data. To be clear, the NYT is great at optimizing page load with ads. If anything, I would consider them to be a positive anomaly. But even so, I'm seeing ~80% bandwidth savings over a fresh Chrome install. I suspect my extensions are more aggressive than uBlock Origin is by itself. But the page still loads and works fine for me in Firefox, nothing appears to be broken. [0]: https://webtest.app/?url=https://www.nytimes.com/#energy |