[rbates]

I disagree that GitHub's project pages "suck for SEO". GitHub's pages rank quite highly on Google. A search for "cancan" for example returns my project as the first result. A search for "homebrew" returns GitHub's page as the 3rd result and the custom project page as the 4th result.

Also, creating a separate page for a project means there will no longer be one page for people to link to. Links will be split across the two pages, and links are important for SEO.

I agree a separate project page is great for branding and makes it look like a dedicated, serious project; but I wouldn't do it for SEO purposes.

Otherwise thanks for the great list of ideas.

[netherland]

Thanks for the comment, Ryan. I think you make my point. If I know the project is called 'cancan,' you're right GitHub results are favored. But when I search for 'ruby authorization,' the only CanCan hit is a blog post from someone else giving an overview of the project.

Love CanCan btw.

[rbates]

Thanks for the clarification. I misunderstood your post as saying GitHub's project pages don't rank well in Google in general. I agree that a custom project page allows you to better target other keywords (such as "authorization") for SEO.