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by hombre_fatal 2405 days ago
Offer a free trial and then require the user to take further action to enable auto-renewal once the trial ends instead of preying on their forgetfulness.

Bonus: Let users pay with Paypal so that you show up on their authorized organizations list so that they can revoke your access to their money without jumping through your arbitrary hoops like having to make a phone call and talk to a high-pressure sales rep just to remove your grabby paw from their cookie jar.

I'll never forget the experience of canceling 24-Hour Fitness' recurring billing a decade ago. I had to schedule an appointment with their sales department in person and was berated with questions like "So, why have you decided to stop taking your body and health seriously?" by some smug prick sitting back in his chair with his feet on his desk. Such a stupid default system we have.