[tamalpais]

You’re not wrong that there’s the potential for conflict of interest. Many commenters on Wirecutter articles note that the options they choose are more expensive.

But the articles are well-written and have saved me considerable time. They’ve done much of the work of comprising shopping for the reader. I have no qualms buying through their links when the linked product is the right balance of reliable and economical.

[copperx]

The best Wirecutter recommendations come from the comments, not the articles.

[tamalpais]

You’re definitely on to something here. The comments are half the value. There’s usually someone wanting to know why a given option was excluded or why a conclusion was reached by Wirecutter staff.