We already regulate companies through laws. Pass the appropriate laws! The alternative is that we hope for companies to self-regulate, which may or may not align with what's good for society.
If you have a user base in excess of 1% of the general population, you are a "Platform" and cannot restrict entrance by individuals or businesses, or full participation thereof, except upon a court order limiting said participation. [Fines t.b.d., but expect them to be punitive in nature.] This law supersedes any Terms of Service a provider might wish to enforce.
Want to enforce "whatever you want" on your "platform"? Stay below the 1% threshold and you're good. Otherwise, you need to interact with the public in a completely neutral manner.
If you have a user base in excess of 1% of the general population, you are a "Platform" and cannot restrict entrance by individuals or businesses, or full participation thereof, except upon a court order limiting said participation. [Fines t.b.d., but expect them to be punitive in nature.] This law supersedes any Terms of Service a provider might wish to enforce.
Want to enforce "whatever you want" on your "platform"? Stay below the 1% threshold and you're good. Otherwise, you need to interact with the public in a completely neutral manner.