[amosgewirtz]

We're definitely trying to make pick up and drop off as seamless as possible--literally just call the Uber, get to the lot, show the attendant your reservation, and drive off. The rental car branch experience you're mentioning is an experience we think we can beat for sure.

On price, typically the cheapest cars they're offering are slightly lower end than our cheapest, though we're definitely trying to add some more budget cars to our service. Also, as our insurance costs go down, we'll be able to lower prices--maybe not massively, but I think it will certainly make our service an easier sell.

Re: mileage limits, we don't have any. With gas, we give it to customers on a full tank and ask that they return it full.

[hef19898]

Wouldn't unlimited mileage have direct negative impact on resell value of the cars, forcing dealerships to factor that in and increase rental prices?