[drats]

Your page doesn't function well as a landing page or give enough information straight away about how it all works. The comment from Ben Thacker (facebook comment) is the kind of thing you need to get to the user quickly:

"For US bank-account-holders only, an interesting idea. Choose whether or not to donate $1 per day to a variety of charities pre-vetted by Philanthroper. Religious/personal appeals are excluded, and the website makes its money from ads, not by taking a cut. The only fee is a 1% charge for the payment processing."

https://www.banksimple.com/ has a pretty epic page/intro, open source too. Do some testing anyway, but it's a good idea you have got going there. Congratulations on your launch.

[bschaefer]

Thanks for the feedback. We'll definitely be thinking about the best way to draw in new visitors and give them a clear understanding of what the site's about.