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by taylorjacobson 2427 days ago
Taylor here. I welcome your feedback on how we do email campaigns.
1 comments

I appreciate the opportunity. I quite like FocusMate but the emails drive me nuts.

When I'm logged in I can change email settings for Calendar Invites (I definitely want these) and Performance Reports (if I could track my own performance metrics I'd want these but for now they're really just a prompt to schedule mores sessions like every other FocusMate email). Opting out of Performance Reports apparently doesn't opt me out of "FocusMate Stats" emails even though they're basically the same.

Clicking "manage subscriptions" at the bottom of an email takes me to a different page of email settings that's almost impossible to figure out - Engagement? Outreach? Important Messages? CEO? I have no idea what I'm opting into or out of.

Important messages sounds like something I want - I'm glad I got your emails about the new subscriptions, for example. (Was that an "important message" or "CEO"?) But important messages also seems to include not so important stuff - like the email of dubious veracity about the unemployed food truck guy who turned his life around in a week by scheduling a ton of FocusMate sessions. That was (yet another) email trying to get me to schedule more sessions.

I like FocusMate and I think it's is well worth $5/month but any email that ends with some version of "book more sessions" is an email that I don't want or need.

Great feedback, thank you.

We're still learning how to use our email tool optimally, and we have some fixes to implement, which will help reduce/elimiate the confusion you're talking about.

Over time we can also integrate more of those emails directly into the app, in your settings, alongside the Cal invites and Performance reports. (Doing that requires more engineering work, so is a bit slower.)

As far as the duplicate stats email: I just removed it. Our bad!

Thank you again so much for the feedback. Keep it coming!

Taylor