[darawk]

> The problems start because 99% people aren't educated on the true value of their kidney.

And which problems are those? There are no significant issues that arise from having one fewer kidney.

> They are not in an adequate position to judge the value of an essential organ and the ramifications for missing it for the rest of their life. Because they are not doctors and not experts.

Sure, but that problem exists in tons of market interactions that we solve in various ways. Information disclosure and education, certification programs, etc..This is a very, very easy solve.