[mrtksn]

Updates are a vehicle, what people want is new shiny things and their pains eased.

In my experience, people don't want updates until they want some emoji, app, UI animation etc. that is highly desired but they cannot have it.

When they encounter such a situation, they hate it and feel bad for their poor choice of device. It is very off-putting when you cannot have that small thing that all your friends have without making a serious investment of time and money to upgrade to a new device.

iOS users very rarely have those bad experiences, when the new iOS is out even many non-technical users will get excited because they will be exploring the new shiny features and designs with their friends and nobody is left out. If some feature is missing, they will understand that their device is old but they will still get some shiny things and almost never missing stuff that is alienatingly bad.