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by dredmorbius
2488 days ago
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Cost. Email is pennies per thousands. Phone calls are cheap especially for nonconnected or robocalls (which would cost for a postal contact). Postal mail costs $0.50 US in postage alone. The full-up cost of a mail campaign is often several dollars per mailed item, though in bulk, and with bulk rate, I believe it's closer to $0.40 (postage plus a few cents for paper and envelope). That would cover many thousands of email contacts, possibly nearly as many phone/VOIP attempts. And the systems required to successfully and accurately generate a postal response on request are also high. Low-cost systems are high-fraud systems. |
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