[cylinder]

People need to stop talking about China like it's a single unit and the government can control every single thing its people do. They threatened certain countries and yet tourist and student arrivals from China only increased. If they block NBA Chinese fans will still find a way to consume it.

[Lukeas14]

They'll find a way to consume it. But the NBA will probably make much more money through legitimate products in China than if Chinese fans are watching pirated streams over VPN and buying counterfeit, unlicensed jerseys.

[petre]

The jerseys are probably made in China anyway. Unlicensed = the NBA doesn't make money from license fees. Maybe wearing an NBA shirt in China would equate to wearing one with Winnie the Pooh?

[xlc0212]

Yes if the fans still wants it.