[apowell]

Perhaps those are good ideas, but they don't sound right for you right now. Building a network-effect business that requires buy-in from Paypal and/or national brands? I can't think of much that's tougher or more speculative.

You should consider creating something that individuals or small businesses will pay for because it scratches an itch. I pay for several services like that each month -- Blinksale, Springloops, AuthorityLabs, Chargify, WebsitePulse, Postmark, and Basecamp. (But don't limit yourself to tools for developers -- there are many industries with un-scratched itches.)

[navdeep]

Thanks for the advice. So target the niches rather than fortune 100. That sounds like a more promising way to get your foot in the door. You are right it is really tough getting noticed by the bigger players I guess my approach should be to squeeze in with the smaller ones first.