[tempsy]

Well, they sold at the exact right time just as the Keto diet trend gained mass appeal.

Free startup idea: the market is lacking an edible Keto bar. There are some but no break out success yet. Instant unicorn (no joke) if you can get it right.

[m0zg]

Keto? Their bars have 22-24g of carbs in a 52g bar. 12g of that is sugar, but still. Keto would be right out of the window after a couple of these.

[tempsy]

Ha, I know. I said they sold in 2017 right as the keto trend was taking off in the mainstream, not that the bars are keto.

I'm saying there is a unicorn in developing a bar that is keto-friendly. There are a few I've tried, but nothing good yet and nothing that has hit it out of the park like RxBar did in its day.

[wampwampwhat]

I believe Land-O-Lakes, Plugra, and Kerrygold have all been making keto bars for decades. They just need to rebrand a bit