[Tichy]

She didn't even say what stats site the "800" number came from. Could also be a completely bullshit number.

Personally contacting potential buyers might incite them to buy your book, no matter if they were pirates before or not. It doesn't necessarily scale to do that. Though some authors actually do promote their books (go on tours and read from the books, for example).

I don't want to defend downloading, but it is a fact of modern life, so complaining about it is unlikely to help.