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by AnonymousPlanet
2450 days ago
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Those impressions are not from the search site but come into play once people click on a link. Google has an incentive to have people click on links. Including news sites. Especially news sites that come with tons of ads. Let's say I blog about topics a lot of other people blog about. Let's say there was a Google Blogs. I would want Google to post a relevant snippet of my blog post to help me stand out from all the other links. And Google would happily comply, because this makes those who bought ads that now get displayed on my blog happy, and Google can charge them more money. I'd say I would have to have a very twisted and self absorbed mindset to believe that Google is stealing from me for posting a relevant excerpt from my blog. But maybe that's just me. |
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This is true only insofar as it incentivizes people to come to Google in the first place. If Google can directly provide the information that the user is looking for, then it gains no benefit from sending the user elsewhere instead.