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by zmix 2452 days ago
> Consequently if they want to prevent Google from showing snippets they should be able to.

They were!

From https://support.google.com/webmasters/answer/79812?hl=en

  <meta name="googlebot" content="..., ..." /> 
  These meta tags control the behavior of search engine crawling and indexing.
  
  nosnippet - Don't show a text snippet or video preview from being shown in 
  the search results. For video, a static image will be shown instead, if 
  possible. Example: <meta name="robots" content="nosnippet">
  
  max-snippet:[number] - Limit the text snippet length for this page to [number] 
  characters; specify 0 for no snippet or -1 to allow any snippet length.