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At every advance in communications and information exchange there's that "this isn't right" feeling shared by half of the people from generations that didn't grow up with it.

Not that I disagree with you. There are going to be all kinds ugly side effects when VR worlds go mainstream (maybe not Facebook's but eventually). Remember the height of MMORPGs when people were dying of dehydration, murdering each other in the real world and other craziness?

But putting the future of the human race aside for a sec... this is some of the most tone deaf advertising I've seen in a while.

It's almost as if they listed all the major issues that turn people off of VR and then tried to make them selling points.

"People will accept anything if we do low hanging Pixaresque jokes!"