[christopheraden]

> Have fun explaining to your spouse why your household's TV is showing more dating site ads than that of their friends.

The targeting is sometimes only _so_ good. While it works in aggregate well, sometimes there are laughable targetings, and it also depends on what audiences the advertiser wants to hit.

I get some pretty strange targeted ads through Facebook that don't seem at all relevant, and the "Why Am I Seeing This Ad" dropdown has very nebulous explanations ("Targeting Men between 25-35 in San Francisco"). I would imagine this problem to be similar with targeted ads on Live TV unless they keep the ads pretty generic or have vastly better targeting than FB or Google.

[fyfy18]

For some reason recently I've been seeing a lot of datings ads on YouTube. Not that I've been searching for anything like that. First it was Christian dating services (I'm not Christian), but clearly that didn't spark my interest so now they've starting showing me ads for Muslim dating services (I'm also not Muslim). I'm excited to see what's next :-)

[tempWinHater]

Are you at least religious? Seems like a very specific subset of dating services.

[paggle]

Hopefully not Shaker dating services.

[m463]

Remember targeting doesn't apply to the viewer, it applies to the advertiser.

In other words, they are targeting advertiser dollars not viewer interests.