Maybe not, but those things may still wield pretty heavy influence. Advertising is a strange world of subconscious desires and difficult-to-rationalize preferences (colors and shapes of buttons, for example).
The captions are hyperbolic and quite funny, but perhaps funnier is the fact that our unconscious brains do have these kinds of reactions (though muted, of course).
From an article I read the other day:
"The cognitive revolution of the past thirty years provides a different perspective on our lives, one that emphasizes the relative importance of emotion over pure reason, social connections over individual choice, moral intuition over abstract logic, perceptiveness over I.Q."
From an article I read the other day:
"The cognitive revolution of the past thirty years provides a different perspective on our lives, one that emphasizes the relative importance of emotion over pure reason, social connections over individual choice, moral intuition over abstract logic, perceptiveness over I.Q."
- http://www.newyorker.com/reporting/2011/01/17/110117fa_fact_...