[NewsAware]

I understood the value of LinkExchange in the geocities Era - everyone was online because you "had to be" but there were no clear monetization strategies. With page impressions as sole KPI it didn't hurt to get a few more by joining some ad-ring-system.

Nowadays the line between publishers (many impressions, put stuff online and monetize via ads) and advertisers (fewer impressions, everyone monetizing in some other way, no matter if they actually use online ads or not) seems quite clear cut. So not really seeing who would use this tbh.

Good luck with your project though!