[ryandrake]

> Unless the point of the story is that Bezos doesn't realize the devs made a site just for him, but that's almost impossible to believe.

Yea that was the gist of it—when you log in as Jeff you (unbeknownst) get a different frontend, with all his various special cases and bad ideas that the PMs wanted to keep out of the real Amazon. It does sound incredible so probably false, but amusing to think about. I admit to having wanted to do something like that a nonzero number of times.