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by safeplanet-fesa
2484 days ago
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I strongly believe that calling medications by their brand name is a bad idea. It's marketing departments' work to put into peoples' heads their stupid and annoying brand names. They want people to seek %brand_name% rather than %chemical_name%. They want people not even to know actual names of the chemicals. It's so widespread that people start thinking that medications called by their brand names are more effective than their generics. Companies that produce and sell generics have to write on the packages "compares to the active ingredient of %brand_name%™" otherwise people will not buy it. People don't know what diphenhydramine is, they only know B......l, and it's the only antihistamine they know. For that reason, when two exactly same medications are located at the counter right next to each other, one plain small adequately-looking box with a generic, and another one is a colorful oversized stupidly-named box with words "ultra", "fast", "extra", that easily costs 3 times more, people go for the later. Don't propagate this practice. |
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Aside: It took me far too long to figure out that “paracetamol” is called “acetaminophen” in the USA. You would think that at least the generic names would be universal.