[aaronbrethorst]

You don't get a ton of control. And yeah, you could save some money by setting up your own servers and fine-tuning them just the way you want to.

But I don't want to. Like Steve above, I can set up a server, but I really don't want to deal with that stuff. Heroku's value-add to me is that my time is better spent on being a software engineer than being an ops engineer. That value-add is worth the extra money.