Wow, and to think of all the times I've held myself back colouring within the app guidelines. Meanwhile other app developers are abusing the apis to no end.
Had a similar situation once. Apple announced a rule change that impacted our business. We talked to them and realized we had to suck it up. We spent 6 months completely redesigning our app to fit in with the new guidelines. Meanwhile we found out our competitors spend 6 months doing nothing but complaining to Apple. Apple reneged on the change. We lost 6 months dev time trying to comply with the new rules in good faith, our competitors spend those 6 months doing their regular work on new features.