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by RickSanchez2600
2485 days ago
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The Amiga had emulators to run DOS and Mac software. Sort of the OS/2 effect where they ran DOS and 16 bit Windows apps so there was no need for native OS/2 apps. Commodore had a nickle and dime marketing plan and made PC clones as well. The Commodore 65 was going to be the next 8 bit C64 type computer after the C128. But it never got out of prototype. Mac and DOS/PC tech caught up to the Amiga around 1987-1992 and Amiga could not make a newer chipset in time to compete with them. The Amiga was like the Mac but with true preemptive multitasking and 1/3rd the cost of a similar powered Mac. Amiga didn't earn a lot of money with the Amiga because they lowballed the price and Apple won because they highballed the price until Steve Jobs could come back to fix the company. Amiga had no Steve Jobs savior and went out of business because the DOS/PC cut into their sales too. |
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What they should have done:
kept Amiga extensible - kept the external bus when cost optimizing the A500 into the A600. (Instead the A600 was a crippled, slightly incompatible A500 that split the market and made it slightly less interesting to game developers.)
The chipset in A1200 and A4000 was too little, much too late. The A1200 was a case study in cheapskating and crippling an already anemic CPU. (It came with a disabled L1 cache. If it had only had 64 kilobytes of more RAM, they could have enabled the L1 cache.)
Should have partnered with SUN and made SunOS (Solaris-to-be) for high end Amigas, more powerful than what they ever produced. (They basically said "fuck you" to SUN.)
Etc etc.
It could also have helped to buy fewer business jets for the CEO, but I think that was more of a symptom of what was wrong. If they had done fewer completely idiotic moves, they could have afforded a few jets easily.