[thefj]

Let's say I put out a cookie jar out with a sign that says "Take a cookie, leave a dollar". You come by and take a cookie and leave a piece of string. You're not improving my business model.

The Brave thing is just a weird way to feel better about breaking an implicit social contract.

[boring_twenties]

I don't think your analogy is valid unless you at least warn ad-blocking users that you don't approve of it. Otherwise the sign on the jar is more like "Take a cookie, and if you feel like it, leave a dollar."

[thefj]

I guess we disagree, since to me, serving ads with my page is making my position about wanting to show ads with the page pretty clear.

But even if it wasn't, Brave has special filters for sites that have anti-adblock measures, and it's spoofing the user agent to make it seem like regular Chrome.