[andybak]

(sorry to be picky about an irrelevance but this one grates on me. "Ad" is an abbreviation not an acronym or initialisation - so no need to capitalize it as "AD". Same for "app" over "APP". Makes things hard to read for me as it sounds like someone shouting occasional words in an otherwise normal sentence!)

[mattmar96]

I normally wouldn't do this, but it's initialism not initialisation

[Zenst]

I'm loving such educational feedback - full stop.

[Zenst]

A fair comment and thank you, duly noted.