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by pornel
2491 days ago
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Fortunately, they won't do it on the back-end. The ad industry has massive fraud problem, and the lack of trust prevents them from accepting traffic data they haven't seen themselves. If you really force the industry to switch to "trust me, I've seen these users, now pay me" APIs on the back-end, it'll be a massive shake-up of the entire business model. |
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