[Retric]

Hours spend doing social networking things on sites other than Facebook cost Facebook money and relevance. Also, plenty of "important" people avoid Facebook like the plague because it's a time sink, so there is plenty of pull in the other direction.

[JanezStupar]

I'm nobody important - however I resist creating a FB account and each day I am more pleased with my decision.

And I would sooner create LI account than FB. I am also very careful about what information I release about myself to the world.

But we are few and far in between.