Is getting fuel in India really such a hassle that people are willing to pay a premium to get the fuel delivered to them? How big is this market?
I live in Europe, and have never been to India, so I don't know about the situation there. But personally I can't imagine paying for a service that would maybe save me 5 minutes per week.
I opened their website and they show refilling generators. In india electricity is unrelieable even in the best cities(including bangalore.) So every office and apartment has generators.
From my experience, no - its not that big a hassle. However labour is really cheap in India so if someone will deliver it for not much cost why not.
Though I might worry a bit about the what if someone spills petrol and drops a cigarette business. Petrol stations have underground tanks and some distance from habitation to deal with that.
I live in Europe, and have never been to India, so I don't know about the situation there. But personally I can't imagine paying for a service that would maybe save me 5 minutes per week.