[sha_r_roh]

> "Slamming hands in drawers hurts; one should not do it."

This is a fact and don't think this is what the author is trying to say. I guess he's more focused on the kind of theories which people throw around as some sort of self-evident truth, when in fact it's a personal truth which they learned through trial and error.

But I guess there's a point in learning from some of these "self-evident" truths (this is more rare though)

[8note]

slamming your hands in drawers is also a personal experiment. I might be wearing a good set of gloves, and it won't hurt

[ahhzen]

There always has to be a balance between learning from other people's mistakes and making your own. However learning from the right people is important.

You wouldn't use avocadoes when a recipe asks for flour but in the start-up world, everyone seems to think that what works for the well-known successes will automatically work for them.

What really frustrates me (rant, rant... :)) is the notion that if I build, they will come. So so many of the start-ups I work with think that. What happened to people understanding basic business theory? Basic marketing theory would be useful but I don't hold out much hope for that!