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by runn1ng 2499 days ago
The “ambassadors” are so bad it’s embarrassing.

Which leads me to think they are not actually PR professionals (they would actually not talk in such a robotic way), but really low level employees that are paid extra to talk good on social media, and are repeating from some officially sanctioned book of “what you should and shouldn’t say”

they don’t sound like Borg, they sound like McDonald’s cashiers, just doing their assignments

7 comments

Quoting one of the ambassadors:

> Sure some dont like it here, but they may just dont like to work.

Ignoring the grammar..

How stupid or naive do you have to be to a) believe that and b) repeat it.

A not so subtle attempt at saying anyone who has a problem here is actually themselves the problem.

This sentiment is quite common in blue collar sectors. Calling them stupid and naive is, at best, out of touch with at least half the voting block of the United States.
> Calling them stupid and naive is, at best, out of touch with at least half the voting block of the United States.

Out of touch does not imply it's an inaccurate statement, though. In 2015 55 % of the US voting block thought there was a need for the same or more emphasis on coal in power generation.

I do believe they are actual fulfillment center employees like they say. What's astonishing to me is that Amazon thought this was actually a good idea.
I think this program was a great idea because it gives Amazon a chance to defend itself by letting the people who have been accused of slave labor, speak for themselves about it. It lets the general public see the opinions of actual employees who work in fulfillment centers for Amazon.
My point was that the optics of it are terrible, as evidenced by the linked thread.
Also, I can definitely foresee normal people just putting the FC Ambassador Tag behind their name on twitter, getting the amazon banner, and just impersonating amazon employees. Say funny/offensive things, throw in a bit of amazon shade and you have a serious problem.

Who came up with this idea. Having normal people act as PR, replying to everything is a TERRIBLE idea, especially for a huge company. It makes your brand look way worse, especially when they happily engage in twitter fights.

I've seen them post before, but never in a group inside a long running thread like this before. Seeing their responses and then their profiles (small personal details to humanize them, but most of them follow 0 people) makes it so incredibly creepy.
Most online shill-bots are 1) bots, 2) outsourced to india/china/russia/rural US/etc.

They sound like real people who aren't PR execs because that's what they are. They're just hired by [3rd Party Marketing Firm] cuz they're stay at home moms or making use of Mechanical Turk for cash on the side.

According to this article, they're actual warehouse employees who tweet one day and work on the warehouse three other days:

https://techcrunch.com/2018/08/23/what-is-this-weird-twitter...

Is a normal warehouse schedule 4 tens?
shift work comes in all kinds of splits; it's pretty normal anywhere
I'm pretty sure it's data driven like the rest of Amazon, probably even operated similarly to MTurk. The borg effect comes from people getting assignments but not sticking around long enough to have an actual conversation.
Sounds like the same person talking from multiple accounts to me.