The two examples were timepiece designs and Gilette Fusion ProGlide. On top of getting yours, I'm curious if any of these cheap MCU's in the article could today have met whatever your requirements were for a 4-bitter?
It was also for a low-cost audio application, but it wasn't a toy. This was back in 2001 or so. The MCUs in this article all only have ~1KB ROM, which wouldn't have been enough for our audio samples. We needed >256KB. The "4-bitness" was just incidentally what Winbond offered with a large ROM at the time. However, the SunPlus that we later used in the toy also offered a large ROM with an 8-bit CPU for a similar cost. So, while I can't authoritatively say that 4-bit is dead, it does seem like there are a lot of alternatives in similar price ranges now.