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by evanelias 2506 days ago
> a former engineer might naturally be a bit biased about the public perception of a former project dying?

Personally I'm not too concerned about that. I have other things on my resume.

I'm more concerned that people keep blindly parroting that Tumblr is/was primarily a "porn site", when the internal data absolutely did not bear that out at any point.

> So if tumblr isnt dying

I haven't said anything about whether or not it is "dying". Afraid you've misunderstood. My point is that HN tends to vastly overstate the amount of adult-related Tumblr usage. Far more users slowly left over time long before the adult content ban.

You want public numbers, OK, I'll link directly to the wayback machine info that I previously mentioned downthread:

Jan 21 2014 (random day around "peak Tumblr"): 110m posts [1]

Dec 16 2018 (before adult content ban): 28m posts [2]

Feb 3 2019 (a bit after adult content ban): 23m posts [3]

While daily posting volume doesn't perfectly equate to MAUs, in my experience with UGC / social networking products, posting volume is closely correlated with overall usage.

[1] https://web.archive.org/web/20140121015438/https://www.tumbl...

[2] https://web.archive.org/web/20181216220821/https://www.tumbl...

[3] https://web.archive.org/web/20190203200751/https://www.tumbl...

1 comments

Awesome, thanks for clearing that up