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by skybrian 2506 days ago
Looks like there are three spots. Oddly, Google is using a first-price auction rather than their more usual second-price auction [1]. I wonder why?

In any case, it seems weird not to submit a bid at all. There must be some price above zero that's worth it to them?

[1] "Google will use a first-price sealed-bid auction to select the other general search providers that appear in the choice screen. Google will conduct auctions on a per-country basis for the period from January 1, 2020 to December 31, 2020. Following the initial round of auctions, any subsequent rounds will occur once per year." https://www.android.com/choicescreen/

2 comments

Google is moving from the second-price auction.

https://support.google.com/admanager/answer/9298211?hl=en

If they know they will never win the auction then refusing to bid has better optics. They're probably making the case for another EU bailout.