[primroot]

Here in Panama, many years ago Nestle became the main customer of tomato growers, and then through aggressive PR managed to make their canned tomato sauce into some sort of staple ingredient. There are at least three teams in this game, the farmers, the consumers and the intermediaries. One of them won.

I think this shows how there is some naivete combined with economic need that makes it easy for corporations to drive farmers against their own interests. Commoditization and systemic effects are completely ignored by people who desperately want economic certainty, no matter the precedent. In this free market, one day peppers are scarce and expensive, then the next season peppers are rotting because not enough people buy them. And land continues to steadily degrade under monoculture and animal husbandry.

When the free trade agreement with the US was signed cattle farmers thought they would be exporting meat to the US. Nature be damned. Meat is more expensive, there is meat from the US in the supermarket shelves, drought after drought makes it hard for small cattle farmers to subsist (unless they get into money laundry), and the Darien rain forest is being destroyed.

But listen to the economists. Nordhaus got the Nobel prize telling us how 3.5 degrees by 2100 is OK. Silly physicists and ecologists can't understand the magic of money.